Dwight and Shelly Mayer hired Emily Franke from Oakfield, Wis., to serve as their Sales and Marketing Specialist for Mayer Farms Beef, LLC and Folk Song Farm Events, LLC. The Mayers believe hands-on experience and working within a business is the best way to learn new skills and further develop communication and real business knowledge. Self-paced learning helps students discover their own abilities and allows them to explore career opportunities without risk. “We have been blessed by older mentors who have allowed us to learn and develop our interests in agriculture. We feel it is our turn to give to others and inspire the next generation,” says Dwight Mayer.
The Mayers encourage interns to experience as much as possible, so they can learn and discover while gaining on-the-job opportunities. This summer, Emily is managing the retail and customer relations for Mayer Farms Beef, as well as working as the assistant manager at Folk Song Farm Events, the family’s historical barn and agritourism business.
Currently, Emily is managing events, inventories, staff, developing and executing numerous marketing efforts, community outreach activities and managing all social media and other facets of the businesses. She enjoys selling meat at the West Bend Farmer’s Market and the store, because she likes meeting new people and sharing the story of Mayer Farms Beef. For Folk Song Farm, Emily coordinates the marketing and public outreach for their Farm-to-Table events, provides historical tours of the Barn and farm and communicates with community groups. In addition, she works on a regular basis with families who are holding important events such as weddings, showers and other life celebrations.
Emily is a senior at the University of Wisconsin-Madison where she is double-majoring in Dairy Science and Life Sciences Communication with a certificate in Agricultural Business Management.