So far, the year 2020 has been chocked full of challenge and change – virtual school, zoom meetings, working from home and dinner around the table. For many, it has also been a year of disappointment, sadness and hard life lessons. As summer approached, families were hopeful that graduation ceremonies, pool outings and ‘the summer before college’ would be back on schedule while local livestock families set their sights on county fairs, state fairs and livestock sales. Although this may seem silly to some, these livestock kids have stayed the course, continuing their commitment to the steers they purchased last fall and the pigs and wethers they purchased this spring. As you are aware, the COVID 19 pandemic has forced many fairs across the state and nation to cancel. As these cancellations started to hit closer to home, our local 4H and FFA kids (that started their livestock projects well before COVID 19 hit) were starting to lose hope in any local show or sale in 2020. However, show or no show, sale or no sale, these kids are still caring for and feeding their livestock every day – and hanging onto a glimmer of hope that there might yet, be an opportunity to show and sell.
In order to give these kids (that normally exhibit and sell livestock at Dane, Columbia, Lodi or Stoughton Fair(s)) this opportunity, a group of parents from both counties (that would be us) have organized a one day jackpot show to be held on July 18th, 2020 at the Iowa County Fairgrounds in Mineral Point, WI. All market livestock, including dairy steers and all breeding stock are welcome to show at this event. The kids will pay an entry fee that will be used to cover our expenses and once covered, all remaining money will be distributed to the exhibitors. To this we are committed!
Through assistance from The State Bank of Cross Plains, we have set up an account, established a “Purple Ribbon Fund”, and are soliciting sponsors that would like to advertise with us as well as support the overall program. As a group of parents, we are not a 501(3)(c) corporation so we are selling advertising spots. All advertising funds collected will be distributed to the exhibitors of market animals in lieu of a livestock sale. Each advertiser will receive recognition on our social media sites as well as receiving a graphic they can post on their own sites. Additionally, each advertiser will receive a group photo of all exhibitor’s worthy of displaying in your place of business or home.
Lastly, each advertiser will be continually recognized during all three specie shows, and banners, listing our advertisers, will hang in the show rings. If we are successful with a few radio spots and local media coverage, we will shout your name out there as well!
As 2020 has been challenging for most businesses, we understand the enormity of what we are proposing and want you to know any advertising sponsorship is greatly appreciated and will directly benefit the kids producing beef, pork and lamb. We have defined a few levels of advertising with gifts of appreciation and have listed them below:
Advertising Levels $150 Name listed in exhibitor packet, announced throughout the day, and displayed on group banner
All the above + Local Dairy Product Box $500 All the above + T-shirt
All the above + Pork Bundle $2,500 All the above + Pork and Beef Bundle
All the above + Pork, Beef and Lamb Bundle + your company logo on exhibitor T-shirt, Company banner displayed $7,500 All the above + Pork, Beef and Lamb Bundle + your company logo on exhibitor T-shirt, Company banner displayed AND Canvas Exhibitor Print to display
$10,000 All the above + Pork, Beef and Lamb Bundle + your company logo on exhibitor T-shirt, Company banner displayed, Canvas Exhibitor Print to display AND a future media opportunity with an exhibitor and live project if desired.
Please reach out to any of us if you have any questions as the show continues to develop. If you would like to advertise with us and sponsor the kids, please forward your contact information and payment payable to ‘Dane & Columbia Youth Livestock Expo’ and send to Sheryl Theobald at 8667 Garfoot Drive, Mt. Horeb, WI, 53572. You will receive a receipt for advertising with us.