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Home » Blog » Agribusiness » H&S Unveils New Brand and Triple Merger
October 16, 2026

H&S Unveils New Brand and Triple Merger

August 15, 2024

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H&S Unveils New Brand and Triple Merger

H&S Manufacturing, a proud part of Oxbo’s Forage division, was excited to announce the official launch of its new brand at this year’s Wisconsin Farm Tech Days, August 13-15 in Cadott, WI.

The brand launch was highlighted by an impressive showcase of H&S’s full line of strong, reliable equipment.

Booth visitors had the opportunity to win a limited number of gifts celebrating the brand launch. As well as to explore the strength and dependability of three different forage boxes, the 16-wheel Hi-Cap rake, the 373cu.ft. Power Spread manure spreader and the newly designed 36’ UF6136 Ultra-Flex Merger.

As part of the brand launch celebration, H&S is offering special low-rate financing on their line of robust hay tools through August 2024. Built tough and built to last, each product is designed to endure in demanding conditions. They will provide farmers with long-term reliability, value, and performance. This is available to qualified buyers through H&S dealers. The exclusive financing offer underscores a dedication to supporting the industry by making top-tier equipment more accessible.

“We are excited to introduce our new brand identity at such a prestigious event as Wisconsin Farm Tech Days,” said Craig Harthoorn, President of Oxbo’s Forage division and a long-term leader at H&S. “Our new brand reflects our unwavering commitment to quality and innovation. It is aimed at empowering farmers to achieve greater productivity and efficiency, with equipment built to last.”

For further details, please visit www.hsmfgco.com/dealer to find your local H&S dealer.

About H&S 

Part of Oxbo’s Forage division, the H&S brand offers a wide range of strong, efficient, and reliable equipment. They support the forage, dairy, and beef industries. For more information, visit www.hsmfgco.com   

Filed Under: Agribusiness, News Tagged With: Farm Tech Days, H&S, merger, News, OXBO

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