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Home » Blog » Agribusiness » Video Should Help With Animal Disease Traceability
March 4, 2021

Video Should Help With Animal Disease Traceability

June 30, 2020

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Video Should Help With Animal Disease Traceability

Wisconsin Livestock Identification Consortium (WLIC) is debuting a video highlighting the importance of animal disease traceability and the use of premises registration and individual animal identification – including the use of radio frequency identification (RFID) tags – to protect the food supply. The video explains how farm to fork traceability starts by tagging animals at the farm of origin through the end of life, and how using this technology provides fast and easy traceback in case of an animal disease outbreak.

Viewers will gain perspective on how to implement this technology on their farm – including the many ways livestock producers already use tagging in their daily operations. Both producers and industry professionals will see examples of traceability and the important role it has in case of an animal disease outbreak, as well as the overall benefits to farm management and the added value to the end product.

RFID tags are already required for movements into and out of state, as well as when importing and exporting out of country. Many county fair programs also utilize RFID tags due to the high contact of animals from many different locations.

The video also explains what happens to all the data collected, how it is entered into the database and protected by WLIC, and how it would be used by the Wisconsin Department of Agriculture, Trade and Consumer Protection (DATCP) to immediately halt movement and limit disease spread should an outbreak occur.

“The recent COVID-19 outbreak shows us how quickly disease can spread in humans and the crucial importance of having a traceability plan in place to protect our food supply,” said Jodi Legge, WLIC’s Executive Director. “While we prepared this video prior to COVID-19, we think this will serve as a great tool for many as we prepare robust animal disease traceability plans

and understand the consumer demand for complete food transparency will only continue to grow.”

Grant funding for the video was provided by the Professional Dairy Producers of Wisconsin Foundation, with additional sponsorship dollars provided by AllFlex USA, Inc., and Trace First, Inc. WLIC is looking for additional sponsors to help with production, distribution and supplemental material costs.

View the video here: https://wiid.org/wlic-traceability-video-2020/

Filed Under: Agribusiness, Dairy, Livestock, News Tagged With: animal disease traceability, Wisconsin Livestock Identification Consortium, WLIC

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About Pam Jahnke

Getting up at 2 in the morning might shock some of her listeners, but for Pam Jahnke, it’s part of the business. Born in Northeastern Wisconsin, Pam Jahnke grew up in agriculture. Raised on her family’s 200-acre dairy farm, she learned the “farm work ethic” first hand.

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